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The Story of Ifsthetic
Ifsthetic is the art of being EXTRA.
The definition of an Ifsthetic product - Eclectic. BRIGHT. Sultry and Cool. Broad mixtures of high quality materials with rich texture and eclectic combinations. Statement colors and patterns that celebrate the beauty of artisanship worldwide.
A fun, fresh and non-traditional exploration of maximalism.
Our Products
Luxury, artisan made materials. Handcrafted to last.
Handmade
Beautiful collection of rich textures and colors that showcase unique craft.
Artisan
Designed and crafted with strong attention to detail and care.
Original
Unique designs that are created to dazzle whatever setting they are placed in.
Founder Story
Brittney Ifemembi is a storyteller through objects, redefining what it means to live boldly. With a career shaped by luxury fashion at Brandon Maxwell New York, she cultivated a meticulous eye for detail, craftsmanship, and timeless design. Today, she brings that same devotion to artistry into the world of home, creating pieces that not only decorate a space but also transform it.
Guided by her travels and a reverence for traditions worldwide, Brittney designs heirlooms of the modern age—distinctive objects that celebrate culture, memory, and individuality, meant to be cherished across generations and geographies.
At Ifsthetic, she confronts the pitfalls of modern interiors:
- Bland, soulless spaces that lack personality
- Disposable, mass-produced decor with no story
- Fear of color and maximalism, as though minimalism were the only form of luxury
Ifsthetic offers the alternative: empowering people to break free from cookie-cutter design and surround themselves with bold, story-rich objects. Each piece is both striking and functional, sparking conversation and infusing everyday life with vibrancy and soul.
